Community Profiles

County Seat: Superior

Douglas County is located in northwest Wisconsin at the head of Lake Superior. Superior is Douglas County's largest municipality. With Duluth, MN, Superior forms the largest port on the Great Lakes by tonnage. Superior is home to the University of Wisconsin Superior and the Wisconsin Indianhead Technical College. Major industries in Douglas County include: transportation, manufacturing, wood products, petroleum and tourism.

The County offers outstanding K-12 and higher education, first-class health care facilities and a high quality of life. Douglas County is a transportation hub served by an international shipping port, North America's longest pipeline, four Class I railroads and several trucking firms. Interstate 35 and four-lane U.S. Highway 53 connect Douglas County to major metropolitan areas in the upper Midwest and throughout the U.S. Douglas County has some of the lowest electric rates in the Midwest. Douglas County offers a number of economic development incentives including low interest financing from the Douglas County Revolving Loan Fund, tax credits provided by the State of Wisconsin and tax increment financing incentives and land grants provided by municipalities within the County.

Year Population Households Average Household Size Average Household Income
2015 44,128 18,735 2.28 $55,645
2020 44,267 18,839 2.28 $63,394

Source: Northland Connection, ESRI

Douglas County, WI

Population

Total Population

44,603

Population
Growth Rate

0.11%

Median Age

42

Diversity Index

17.500

Housing & Income

Households

18,622

Total Housing Units

23,038


Owner Occupied

12,523

Renter Occupied

6,099

Vacant

4,416

Median Home Value

$155,764


Average Home Value

$188,188

Income
Growth Rate

Median
Household Income

0.04%


Per Capita Income

2.66%

Income Projection

Median Household

$53,205 $59,076


Average Household

$68,433 $78,214


Per Capita

$28,614 $32,630

Workforce

Total Businesses

1,578

Total Employed

17,962

Workers 16+

21,301

HealthCare/Social Assist

HealthCare/Social Assist SVG Graphic

Businesses

121

Employed

2,423

Retail Trade Businesses

Retail Trade Businesses SVG Graphic

Businesses

207

Employed

2,041

Accommodation/Food Service

Accommodation/Food Service SVG Graphic

Businesses

165

Employed

1,908

Public Administration

Public Administration SVG Graphic

Businesses

123

Employed

1,883

Food Service/Drinking Estab

Food Service/Drinking Estab SVG Graphic

Businesses

128

Employed

1,665

Educational Services - Businesses

Educational Services - Businesses SVG Graphic

Businesses

36

Employed

1,482

Some
High School

1,384

Graduated
High School

8,581

Associates
Degree

4,116

Bachelor's
Degree

5,530

Graduate
Degree

2,637

Average Commute Time

22 min.



Resident Commuters

12,715

Non-Resident Commuters

577

Drive Alone

16,964

Carpooled

2,084

Public

334

Work At Home

834